BMW Service Workwear segment, together with Audes Group, leading company in the design and production of customized garments, will renew the proposal of the uniforms for BMW Service, BMW Motorrad, MINI Service and BMW Genius, with a worldwide licensing agreement for the next three years.
The new offer proposes a coherent brand experience among the different areas, in order to transmit consistency and a common identity.
The priority of the collection is comfort of the people wearing it, guaranteed by the choice of very performing fabrics, ergonomic fitting and a design that reflects the latest trend.
A total look that includes the most traditional workwear up to shirts and jackets for all seasons. With a common style but distinctive details, the collection is in line with the different brand topics and specific needs.
Dealers can place their orders through a dedicated B2B platform in which every collection is uploaded with specific size charts and tutorial video for measurements, in order to select the most suitable apparel for each employee.
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